Tuesday, May 12, 2015

Preview: Essence ''Arriba'' Trend Edition

Essence Arriba Trend Edition

Viva México! This summer, essence is traveling to the land of Mayas, sombreros and the beautiful beaches of Cancún from mid June to mid July 2015 with the new trend edition “¡Arriba!”. Just like the gorgeous things we can admire on the typical Mexican weekly markets, this trend edition offers summery products for a perfect folklore style. Inspired by colourful blossoms and floral dresses, the world of colours with red, pink, purple and green is wonderfully bright and fresh. The highlights include hair chalk with a practical castanet-style clip handle, a fan with an awesome flower print for hot summer days as well as eyeshadow and blush with pretty splashes of colour. ¡Hasta luego! México… with essence!
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Eyeshadow - Latin eyes! The multicolour eyeshadows with trendy flashes of colour create exciting eye make-up styles. Available in an intensive pinkfuchsia-purple combination and a bright beige-green version. All layers of the soft texture are tinted with the creative colour splashes. As colourful and artistic as Frida Kahlo’s masterpieces. Available in 01 la vida loca and 02 macarena mint. 
Essence Arriba Trend Edition

Lipgloss - ¡Hola, guapa! These two lipglosses give your lips an irresistible shine and a touch of colour in shimmering pink or bright red. On top, the fruity fragrance puts you in the mood for summer. Available in 01 hola, guapa and 02 red corazón. 
Essence Arriba Trend Edition

Blush - Mexican sun! The multicolour blush also has hip colour flashes and gives your cheeks a fresh look thanks to its harmonious pink and red shades. The colours can be optimally combined and the velvety texture blends perfectly. Available in 01 baila, baila. 
Essence Arriba Trend Edition

Nail Polish - Nail styling, olé! Four exciting colours with two different effects: pink and green with a “chalky matt” finish and an intensive red and purple in “spicy metallic”, which offers sparkly results. Available in 01 hola, guapa, 02 macarena mint, 03 red corazón and 04 la vida loca. 
Essence Arriba Trend Edition

Top Coat - Colourful fiesta. This top coat offers the nails cool, eye-catching effects that are so much fun! Pink, purple and green confetti flakes or multicolour blossoms and tinsel look gorgeous on your natural nail and give nail polish a colourful finish. Available in 01 chica bonita and 02 festival of colours.
Essence Arriba Trend Edition

Hair Chalk - Summer hair… you can colour the tips of your hair or entire strands with the hair chalk, which is available in the two cheerful colours pink and green. Reminiscent of castanets, the practical clip handle makes application super easy: simply pull the desired area of hair through the “castanet” from top to bottom and you’re done! Apply hairspray to keep the colourful look in place. Washes out easily. Available in 01 hola, guapa and 02 macarena mint.
Essence Arriba Trend Edition

Fan - FANtastic… the fan with a folklore flower print is absolutely essential on hot days! Not only does it ensure a fresh breeze while you explore Mexico City, it also guarantees a cool appearance. Available in 01 festival of colours. 
Essence Arriba Trend Edition

Essence “¡Arriba!” will be available in stores from mid June to mid July 2015.

This trend edition will be available in Germany, Austria, Switzerland, Bosnia, Croatia, Czech Republic, Macedonia, Poland, Slovakia, Slovenia, Russia, Netherlands, Belgium, Italy, Spain, Brunei, Nepal, Algeria, Egypt, India, and Lebanon.

Thanks for looking!

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